Word of mouth marketing is the key to many businesses’ success; however publicity is the ideal way to communicate information like grand openings, product launches, fundraising events, or anything a person deems newsworthy for his or her business. Catching the attention of journalists can be quite a challenge because they receive tons of potential stories…
Author: Liz Scavnicky-Yaekle
Are You Ready to Lead?
Have you been vying for a leadership role? If so, make sure that you not only have what it takes to be an effective leader, but clearly demonstrate those skills on a daily basis. For example, if you become frustrated easily and often, how can management entrust you to thrive in a position where new…
Tim Horton’s Walter Bender to Share Sweet Success Stories
Walter Bender of Tim Horton’s will share his recipe for success at the upcoming South East Michigan Entrepreneurs Association monthly meeting on Thursday, May 26th from 6:30 – 8 pm at the Southfield Civic Center Parks and Recreation in Southfield. A native of Detroit, Bender owns four Tim Horton’s in metro Detroit and has established…
Latest Skype Hype
Although email and phone conversations dominate today’s communication methods, there simply is no substitute for face-to-face communication.The instructors at Dale Carnegie Training always say, “Electronic communication is a great way to conduct business, but relationships drive business results.” One of the best breakthrough technologies of the last decade is Skype which was founded by Niklas…