Is Video Included in Your Sales Playbook?

September 15, 2011

Tweet If video is not included in your marketing and sales tactics, there are many reasons why you should consider adding it.  Video is increasingly becoming a preferred medium for both business and personal online communication. Many new studies suggest that the emotional connection of video is a direct way into the hearts of...
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If Dale Carnegie Had Lived To Witness the Internet Era

August 15, 2011

Tweet Web sites have come a long way since the days of white sites- pages loaded with boring text and links, lacking images, clear headers and sub-headers all of which made them difficult to navigate. Many businesses have gone from one extreme to the next in that their home pages are too cluttered with...
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Social Media Usage Among Small Business Owners

August 11, 2011

Tweet Source: Opinium Research, commissioned by Hisox, June 2011As a small business owner, I know firsthand that social media is not only an economical way to advertise to my target market, but is also a superior marketing mechanism for many reasons.   I am able to track- in real-time, many nuggets of important information like...
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Are You Dale Carnegie’s Biggest Fan?

August 1, 2011

Tweet Calling all Dale Carnegie fans! Dale Carnegie local franchisees have announced their search for Dale Carnegie’s Biggest Fan. The winner of the contest will receive an iPad2! It’s easy to enter: Determine how Dale Carnegie has most impacted you or your company. Chances are the benefits you received from taking your Dale Carnegie...
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Hard-Pressed for Press?

July 27, 2011

Tweet Word of mouth marketing is the key to many businesses’ success; however publicity is the ideal way to communicate information like grand openings, product launches, fundraising events, or anything a person deems newsworthy for his or her business. Catching the attention of journalists can be quite a challenge because they receive tons of...
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Are You Ready to Lead?

May 26, 2011

Tweet Have you been vying for a leadership role?  If so, make sure that you not only have what it takes to be an effective leader, but clearly demonstrate those skills on a daily basis. For example, if you become frustrated easily and often, how can management entrust you to thrive in a position...
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Tim Horton’s Walter Bender to Share Sweet Success Stories

May 17, 2011

Tweet Walter Bender of Tim Horton’s will share his recipe for success at the upcoming South East Michigan Entrepreneurs Association monthly meeting on Thursday, May 26th from 6:30 – 8 pm at the Southfield Civic Center Parks and Recreation in Southfield.  A native of Detroit, Bender owns four Tim Horton’s in metro Detroit and...
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Latest Skype Hype

May 10, 2011

Tweet Although email and phone conversations dominate today’s communication methods, there simply is no substitute for face-to-face communication.The instructors at Dale Carnegie Training always say, “Electronic communication is a great way to conduct business, but relationships drive business results.” One of the best breakthrough technologies of the last decade is Skype which was founded...
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